Privacy Policy
This Privacy Policy explains how Caribbean Watersports & Enviro-Tours ("Caribbean Watersports," "we," "us," or "our") collects, uses, shares, and protects personal information when you visit our website, contact us, or book one of our private charters or tours. We respect your privacy and only collect what we need to serve you well.
Effective date: June 22, 2026 · Last updated: June 22, 2026
This document is a working draft prepared for review by our legal counsel before publication. It is not legal advice and the final language is subject to that review.
1. Who we are
Caribbean Watersports & Enviro-Tours is a family-owned private charter and eco-tour operator based in Key Largo, Florida. You can reach us at:
- Phone / text: (305) 852-4707
- Email: concierge@caribbeanwatersports.com
- Mailing area: Key Largo, FL 33037
2. Information we collect
We collect personal information that you choose to give us, as well as limited technical information collected automatically when you use our website.
Information you provide to us
- Contact details — your name, email address, and phone number when you book, request a reservation, send a message, or use our trip planner or chat.
- Booking and trip details — the experience you select, preferred date and time, party size, pickup location (milemarker), special requests, and accessibility needs you share with us.
- Communications — the content of messages, texts, emails, reviews, and chat conversations you send us.
- Payment information — when you pay for a trip, payment card details are collected and processed by our third-party payment processor. We do not store full payment card numbers on our own systems.
Information collected automatically
- Usage and device data — such as your IP address, browser type, device type, pages viewed, referring page, and the date and time of your visit.
- Cookies and similar technologies — small files and identifiers used to keep the site working, remember preferences, and understand how the site is used. See "Cookies and analytics" below.
We do not knowingly collect sensitive personal information beyond the accessibility or medical details you voluntarily share so our crew can keep you safe and comfortable on the water.
3. How we use your information
We use personal information to:
- Respond to your inquiries and provide quotes, availability, and reservations.
- Book, confirm, schedule, and operate your charter or tour, including arranging pickup and accommodating reasonable requests.
- Process payments, deposits, and refunds.
- Send booking confirmations, reminders, weather or schedule updates, and other service messages.
- Provide customer support and follow up after your trip.
- Improve our website, services, and guest experience.
- Comply with legal, safety, insurance, tax, and recordkeeping obligations.
- With your consent where required, send occasional marketing or promotional messages, which you can opt out of at any time.
4. Text messaging (SMS)
If you text us or provide your mobile number, we may send you messages related to your reservation and our services — for example booking confirmations, balance reminders, and schedule or weather updates. Message frequency varies with your booking activity, typically 2–5 messages per booking. Message and data rates may apply. You can opt out of non-essential texts at any time by replying STOP, and reply HELP for help. We do not sell mobile phone numbers, and mobile numbers and text-messaging consent are never shared with third parties or affiliates for their marketing purposes. Consent to receive texts is not a condition of booking.
5. Cookies and analytics
Our website uses cookies and similar technologies to operate the site, remember your preferences, and measure traffic and performance. We may use privacy-conscious analytics to understand how visitors use the site in aggregate. Where we embed video (for example, YouTube), we use privacy-enhanced/no-cookie embedding where available. You can control or block cookies through your browser settings; some features may not work properly if cookies are disabled.
6. How we share information
We do not sell your personal information. We share it only as needed to run our business, including with:
- Service providers who work on our behalf — such as payment processors, booking and scheduling tools, email and text messaging providers, website hosting, and analytics — under agreements that limit their use of your information.
- Professional advisors such as accountants, insurers, and attorneys, where reasonably necessary.
- Authorities or other parties when required by law, to comply with legal process, to enforce our terms, or to protect the rights, property, or safety of our guests, crew, or business.
- A successor in the event of a merger, acquisition, or sale of all or part of our business.
7. How we protect your information
We use reasonable administrative, technical, and physical safeguards designed to protect personal information against loss, misuse, and unauthorized access. No website or method of transmission is completely secure, however, and we cannot guarantee absolute security.
8. How long we keep information
We keep personal information only for as long as needed for the purposes described in this policy, including to provide our services and to meet legal, tax, accounting, insurance, and dispute-resolution requirements. When information is no longer needed, we take steps to delete or de-identify it.
9. Your choices and rights
You may:
- Ask us to access, correct, or delete the personal information we hold about you.
- Opt out of marketing emails (using the unsubscribe link) or texts (by replying STOP).
- Ask questions about how your information is handled.
Depending on where you live, you may have additional rights under applicable privacy laws. To make a request, contact us using the details in "Who we are" above. We will respond as required by law and may need to verify your identity first.
10. Children's privacy
Our website and services are intended for adults booking experiences (children are welcome as guests on trips, booked by a parent or guardian). We do not knowingly collect personal information directly from children under 13 online. If you believe a child has provided us information online, please contact us and we will take appropriate steps to delete it.
11. Third-party links
Our website may link to third-party sites and services we do not control, such as review platforms, maps, or social media. Their privacy practices are governed by their own policies, and we encourage you to review them.
12. Changes to this policy
We may update this Privacy Policy from time to time. When we do, we will revise the "Last updated" date above and, where appropriate, provide additional notice. Your continued use of our website or services after an update means you accept the revised policy.
13. Contact us
If you have questions or requests about this Privacy Policy or your personal information, please contact us:
- Phone / text: (305) 852-4707
- Email: concierge@caribbeanwatersports.com
See also our Terms & Conditions and Accessibility Statement.